Odoo Website Configurator: Build Your Site in Minutes

Introduction

In today's digital landscape, not having a website means missing out on a 24/7 online presence that builds credibility and drives leads. The challenge? Most business owners lack the technical skills or time to build one from scratch.

Odoo's Website Configurator solves this problem. It walks you through a series of simple questions and generates a complete, professional website in just a few minutes. No coding required.

This guide shows you exactly how to use the Website Configurator to establish your online presence quickly.

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What is the Odoo Website Configurator?

The Website Configurator is a guided setup wizard that helps you create a website by answering questions about your business. Based on your answers, Odoo automatically:

• Selects appropriate layouts and themes
• Creates essential pages (About, Services, Pricing, etc.)
• Applies your brand colours and logo
• Sets up call-to-action buttons based on your business goals

You end up with a working website that you can further customise to match your brand identity.

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How to Access the Website Configurator

For New Odoo Users

1. Go to odoo.com
2. Click on the Website icon
3. Click Start Now (your first app is free)
4. Enter your email and website name
5. The Website Configurator launches automatically

For Existing Odoo Users

1. Open your Odoo instance
2. Navigate to the App Store
3. Search for Website
4. Click Activate on the Website app
5. The Configurator will guide you through setup

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Step-by-Step: Using the Website Configurator

Step 1: Choose Your Website Type

The Configurator first asks what type of website you need:

Type	Best For
Business Website	Service companies, agencies, consultancies
Online Store	E-commerce, product sales
Blog	Content marketing, news sites
E-Learning Platform	Online courses, training

Select the option that best matches your primary purpose.

Step 2: Specify Your Industry

Start typing your industry and Odoo suggests matching options. This helps the system select relevant templates and content structures.

Examples: Travel Agency, Restaurant, Consulting Firm, Manufacturing

Step 3: Define Your Main Objective

What do you want visitors to do? This determines your main call-to-action button:

Objective	Resulting CTA	Best For
Get New Leads	Contact form	Service businesses
Schedule Appointments	Booking button	Salons, clinics, consultants
Inform Customers	Information layout	Government, non-profits
Sell More	Shop button	E-commerce
Develop the Brand	Story-focused design	Breweries, fashion brands

You can change this later, so don't overthink it.

Step 4: Set Your Colour Palette

Two options here:

1. Choose from presets — Select a colour scheme from the available options
2. Upload your logo — Odoo extracts colours from your logo automatically

If you have brand guidelines, uploading your logo ensures consistency.

Step 5: Select Your Pages

Choose which pages to include on your website:

• About Us — Tell your company story
• Services — Showcase what you offer
• Pricing — Display your rates
• Privacy Policy — Required for data collection compliance
• News/Blog — For content marketing

Add pages relevant to your business. You can add more later.

Step 6: Choose a Theme

The final step is selecting a visual theme that determines your site's overall look and feel. Preview each option and choose one that matches your brand personality.

Click Apply and your website is ready.

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After the Configurator: Essential Settings

Once your site is built, access additional settings:

1. Click Configuration in the top menu
2. Select Settings

Here you can modify:

• Website Name — Change your site title
• Favicon — Upload the small icon that appears in browser tabs
• Additional settings — More options appear based on installed Odoo apps

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Pro Tips

• Start simple — You can always add complexity later. Get your basic site live first
• Don't stress about themes — Every element is customisable after setup
• Use your real logo — It sets accurate brand colours automatically
• Focus on one objective — Pick the most important CTA. Multiple calls-to-action confuse visitors
• Add Privacy Policy — If you collect any data (contact forms, analytics), you need this page

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What's Next

The Website Configurator gives you a solid foundation, but you'll likely want to customise it further. In the next steps, you can:

• Edit page content with the drag-and-drop editor
• Add custom images and media
• Configure SEO settings for each page
• Set up contact forms and integrations
• Connect your domain name

The key is to start with a working site and iterate from there.

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Conclusion

The Odoo Website Configurator removes the technical barriers to creating a professional website. In just a few minutes, you can have a fully functional site that:

• Reflects your brand
• Guides visitors toward your goals
• Provides a foundation for ongoing improvements

No coding. No design skills required. Just answer a few questions and let Odoo do the heavy lifting.